Pay Per Click (PPC) Advertising
Pay Per Click has an instant impact and gives your brand a much larger reach and exposure as a result of first page exposure on major search engines.
What is PPC?
Pay-Per-Click (PPC) is basically any type of paid advertising that we offer. The majority of these ads are charged on a ‘per click’ basis; that is you pay for the ad when a user clicks on it. The remainders of these are usually charged on a ‘per-thousand’ impressions basis.
Why is PPC?
PPC advertising gives you much greater control over what your users see. You can also choose which users see what and segment your target market (platform dependant). One of the biggest differences between PPC and other types of online marketing is its immediacy. You can tell us that you want to start PPC and we can get ads running within a day or two. Compare that to the 3+ months lead-time for SEO.
We deliver results that help our clients achieve their business objectives. We manage our clients' accounts on a daily basis and monitor bid prices and budgets to ensure that we are maximizing ROI.